Wholesale

Amazingly Natural Hair Care is open for wholesale.

Stock the textured-hair line your customers are already asking for

We're a Black-owned, woman-owned natural hair care brand, handcrafted in small batches since 2016. Our products were built for curly, kinky, and coily hair — the category most shelves and most salon back bars still under-serve.

If you run a boutique, a beauty supply, a salon, or a suite — and your clients keep asking what you recommend for dryness, breakage, and length retention — this is the line that answers that question.

Who we're opening to

  • Hair salons & suite owners — build a retail shelf that earns while you're behind the chair
  • Licensed stylists, locticians & braiders — back-bar product you can use and resell in the same appointment
  • Boutiques & small retailers — a differentiated clean beauty line that isn't in every big-box aisle
  • Beauty supply & wellness shops — natural, vegan, cruelty-free formulas with real repeat-purchase behavior
  • Spas, barbershops & subscription boxes — versatile products that double for hair, scalp, and skin

Why stylists and buyers do well with this line

  • Repeat purchase built in. These are consumables. A client who loves the Chebe Collection comes back for it — from you.
  • One product, several jobs. Our conditioners work as a leave-in, co-wash, detangler, rinse-out, and deep conditioner. Less shelf space, more sell-through.
  • A story you can actually tell. Chebe powder from Chad, traditionally used for generations for moisture retention and length. Customers ask about it. That's a conversation, not a hard sell.
  • Clean formulas. No sulfates, no parabens, no harsh chemicals. Vegan and cruelty-free. Handmade in the USA.
  • Tested on real textures. Every formula is tested across a range of hair types and porosities before it ships.

What's available at wholesale

  • The Chebe Collection — our #1 seller. Clarifying shampoo, leave-in conditioner, deep conditioning mask, and hair growth oil.
  • The Herbal Moisturizing Collection — sulfate-free shampoo, conditioner, and versatile buttercream, in 4oz and 8oz.
  • Hair oils & scalp serums — including the Rice Scalp Serum and Chebe Hair Growth Oil.
  • Hair teas & hot oil treatment herbs — for salons offering treatment services.
  • Bundles & starter sets — the easiest way to test the line on your shelf.

How wholesale works

We open wholesale accounts by application. Every batch is handmade, so we bring on new accounts a few at a time to make sure each one is stocked properly and reorders arrive when they should.

Once we review your application, we'll send wholesale pricing, opening order details, and lead times directly to you. We also sell wholesale through Faire — just ask for our Faire link in your email.

Apply for a wholesale account

Email info@amazinglynaturalhaircare.com with the subject line "Wholesale Inquiry" and include:

  1. Your business name and website or social handle
  2. Your business type (salon, suite, boutique, beauty supply, other)
  3. City and state
  4. Which collections you're interested in
  5. Your resale certificate / EIN, if you have one

We respond within 2 business days.

Stylist & salon professional program

Licensed stylists, braiders, and locticians who want to use our products in-service and resell to clients: use the subject line "Stylist Partner" instead. We'll send professional pricing, back-bar sizing options, and product education materials you can use with your clients.

Common questions

Do I need a resale certificate?
For direct wholesale, yes — or an EIN. On Faire, their onboarding handles retailer verification.

Can I test with a small order first?
Yes. Most new accounts start with the Chebe Collection and one Herbal set to see what moves.

Do you offer exclusivity by area?
Not currently, but tell us your market and we'll talk about it as we grow.

Do you provide marketing support?
Yes — product photography, ingredient and education cards, and social assets you can post.

What's the shelf life?
Our handmade formulas are best used within 12 months. Store out of direct sun.

Ready when you are

Whether you're stocking one shelf or building a full retail wall, we'd love to be on it.

Apply for wholesale | Browse the full catalog